Fortner adds four to his team – Women’s Basketball – Georgia Tech Yellow Jackets – Georgia Tech | Ad On Picture

THE FLATS – Georgia Tech’s head basketball coach Nell Fortner announced the addition of four new employees on Tuesday. Joining the Yellow Jackets are Becca Bornhorst (Deputy Director External Operations/NIL Liaison), Gregory Callan (Head of Scouting and Video Operations), Kylee Smith (Creative Content Director and Brand Manager) and LaurenJames (graduate manager).

Bornhorst joins The Flats after serving as assistant athletic director for women’s basketball at Xavier for the past year. At Xavier, Bornhorst managed all team travel logistics, daily team plans, public relations and volunteer activities, and supervised research assistants. In addition, she oversaw the team’s operating budget and acted as the liaison for academic, alumni and donor relations, internal operations, compliance and marketing. Prior to Xavier, Bornhorst spent three years at IUPUI as director of women’s basketball and creative services. Bornhorst was a four-year women’s basketball letter winner at Butler (2009-13), team captain and recipient of the Atlantic 10 Academic Honor Roll, and a three-time member of the Horizon League Academic Honor Roll. She graduated from Butler with a bachelor’s degree in journalism in 2013 before earning a master’s degree in sports management from Texas Tech in 2019.

With over eight years of video production experience, Callan spent his senior year as the Head Girls’ Basketball Coach at the United Nations International School. Prior to his role as head coach, Callan was the digital media specialist at Democracy Prep Public Schools and produced, directed and edited all promotional videos and photos for the Charter School Network. In the summers since 2002, he has served as the video coordinator and support staff for USA Basketball. At national organization, Callan assisted with day-to-day operational needs and feature films. Callan began his career in video production from 2007 to 2011 as a video coordinator at the University of Colorado. He earned a Bachelor of Arts in Political Science from the University of Colorado in 2020.

Smith comes to The Flats after a four-year professional basketball career abroad, having competed in Germany, Australia and Ireland. As the owner and founder of Joyfueled Social, she helped small businesses grow their brand presence through social media. Smith’s company focused on creative strategy and development of social media marketing efforts, including full content creation, execution and analysis for clients. A 2017 graduate of Belmont University with a Bachelor of Business Administration, Smith received the Jim McKay NCAA Postgraduate Scholarship to continue her educational endeavors. She earned a Masters of Sport Administration from Belmont University in 2019 after retiring from Belmont basketball in 2018.

As a four-year letterwinner at Taylor University, James appeared in 120 games for the Trojans. She averaged 15.6 points and 13.1 points per game over her last two seasons and capped her collegiate career with 43.8 percent from the field and 42.6 percent from three-point distance. James surpassed 1,000 career points in her senior season, was named to the NAIA third-team All-American as a junior, and was a two-time All-Crossroads League first-team honoree. During his time with the Trojans, James also served as an assistant in the athletic department, working with the athletic director, sports information office and coaches. She has held two internship positions, most recently with the Indiana Pacers as an analyst, compiling statistics and data for standardized reports. Previously, James was a research and development intern with the San Francisco 49ers. James earned a Bachelor of Science degree in Mathematics and Computer Science from Taylor University in 2022. She is currently pursuing a Masters of Science in Analytics at Georgia Tech.

Alexander Tharpe Fund
The Alexander Tharpe Fund is the fundraising arm of Georgia Tech Athletics and provides scholarships, surgeries and facilities for Georgia Tech’s more than 400 student-athletes. Join the development of Georgia Tech’s Everyday Champions and help the Yellow Jackets compete for championships at the highest levels of collegiate athletics by supporting the Annual Sports Scholarship Fund, which directly awards scholarships to Georgia Tech student-athletes. To learn more about supporting the Yellow Jackets, visit atfund.org.

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